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The Final #ShapeYourCity with Heineken social
02 | 02 | 17
From the 21st of January 2017, Capetonians have been experiencing Heineken®'s global #ShapeYourCity campaign first-hand. Now since we are low-key likers of vibes, we had to check it out this past weekend at the Mother City's Namaqua Building in Albertus Street.
Imagine a night of green lights dancing with red's and the sound of music blairing through the night, its simple really, the 28th of January was rejuvenated through a kaleidoscope of light and urban artwork and we had fun with it.
The stage was set late last year, when Heineken®, the world's leading international premium beer, set out on a global quest to transform the cities of the world. The campaign saw the names of South Africa's cities (Cape Town, Johannesburg and Durban) featured on limited edition Heineken® bottles country-wide and fans were urged to show their love by voting for their favourite city in the #SHAPEYOURCITY competition. One city - and its people – would be rewarded with an epic experience brought to life by a "City Shaper" team of urban visionaries who have, by small actions of their own, contributed to shaping cities across the rainbow nation.
Ultimately, Cape Town was awarded with the experience, opening the floor for graffiti artist Mak1One and design agency ThingKing to bring their vision to life and all that resulted with a series of mind-blowing events that celebrated and invigorated the Mother City through design, music and food. We were welcomed with ice-cold Heineken®, a little booklet with your complementary drinks for the night. The City Shaper team's dazzling 3D sculptural graffiti and designs provided a breath-taking backdrop that showcased their passion for Cape Town.
"It was an incredible experience to join forces with Heineken® and ThingKing to create an exciting #SHAPEYOURCITY installation. We made our city shine!" says Mak1One.
Equally thrilled, ThingKing adds: "Art, design – these are the things that Cape Town is made of! Merging our designs with the graffiti genius of Mak1One has been a highlight that will not be easily trumped this year!"
A side note, the entertainment was LIT, with local DJ's and we got to watch Durban based rapper Aewon Wolf who performed live to a crowd of cool head bobbers who sang along to most of his songs. Food trucks Stack That, Scandalous and The Sausage Embassy were on hand to ensure that guests receive their fill of the best Cape Town has to offer.
Follow #SHAPEYOURCITY to catch up on all the action on social media.
Tanki EM is the JHB Street Mag editor and founding editor of CPT Street Mag. She is the captain.
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