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Be "Proud to Be Blue" with Wrangler South Africa

10 | 11 | 14

Wrangler South Africa

image: PR

This situation is obviously for our Cape Towners, for some reason when I was reading over the Wrangler PR I could not for the life of me place it on JHBstreetmag, because of the focus on blue, when Wrangler embraces the trend for building palettes and looking from a singular colour in multiple hues.

You know Cape Town is an official summer destination for most youth, blue skies, blue beaches and blue nights of top entertainment and a stunning night life. Half of Jozi is always in Cape Town anyway so why not....

Across the men’s range, they have a key colour palette called “Proud to Be Blue”, an expanded blue range from deep, dark navy through to washed-out denim and cloud-blue cotton. Wrangler’s celebrating the “Blue Soul” of their product and shouting out about how proud they are of it.

Their asking the rest of us to join in on the celebrations, Wrangler’s inviting their brand supporters to share their “Blue Soul” either on Facebook or instagram, all you have to do is take a photo to show them why you are “Proud to Be Blue” snap and share a picture that depicts this but share it by tagging @wranglersouthafrica and include the #ProudToBeBlue hashtag form 10 – 14 November.

The winner will be chosen by the Wrangler team and presented with a #ProudToBeBlue series hamper.

Via @Tankiem (JHB editor, writer, MD)


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